The French football club Paris Saint-Germain have announced their partnership with Webedia, the media company that also owns the eSports club Millennium as well as manager eSports talents and editor of the dedicated websites jeuxvideo.com and millenium.org.
“We are proud to guide Paris Saint-Germain in this new venture, whose aim is to place the club at the highest international level in eSports,” Cédric Page, Webedia’s managing director, said in a statement. “Our objective is to develop this great brand worldwide, using this growing phenomenon as our basis, thanks to our expertise in the sector and our editorial assets which are leaders in their respective markets.”
They have yet to announce what games they will jump into or what players they will sign, with more info coming towards the end of October.
“Paris Saint-Germain’s entry into the world of eSport is an historic event for the club,” Fabien Allègre, PSG’s director of merchandising, said in a statement. “It ties in with the project led by our Chairman Nasser Al-Khelaïfi over the last five years to develop a high-profile international brand. We are venturing into this sector with a great deal of ambition and are eager to insert our Rouge & Bleu teams into the history of these new disciplines.”
Paris Saint-Germain come right after the 76ers, the Warriors and the Grizzlies all acquired eSports teams.
